In Our Support

90% of people trust a business based on recommendations, and referrals are the most powerful recommendations available to your sales team.

Nielson Survey

As consumers overwhelmed by product choices tune out the ever growing barrage of traditional marketing, word of mouth cuts through the noise quickly and effectively.”

McKinsey Quarterly states

65% of new business comes from referrals

New York Times

92% of respondents trusted referrals from people they knew


People are 4 times more likely to buy when referred by a friend


Over 90% preferred to be referred for a product or service they needed.

Conducted an study that verified how valuable referred customers really are to business growth. Customers that came from referrals were more valuable and more loyal than other customers.

Harvard Business Review

A whopping 78% of the time they used the folks they were referred to That’s better than a 3 out of 4 chance of getting a sale when referred.

Increasingly, ROI -driven marketers are looking for other ways to spend quality time with their target customers at a low cost of entry—achieving true engagement that is relevant and authentic, leading to action and advocacy, impacting both short-term sales and long-term relationships and yes, delivering solid ROI.

Jack Morton white paper no. 12-McKinsey & Co.